Insights

Progressive marketing education, go-to-market insights, lease-up best practices, and educational game plans for the multifamily industry.

New leasing header
May 6, 2023

Multifamily leasing 101

Embrace flexible approaches, adapt to market trends, and shape the future of urban leasing for vibrant city spaces.

Purpose 1
Apr 29, 2023

Real estate development is all about people

Explore inclusive strategies fostering sustainable, community-centric growth for vibrant, resilient cities.

Top guest header
Apr 22, 2023

Top real estate industry insights from 2023

Discover key insights from industry leaders on Transforming Cities. Gain valuable perspectives on urban development, strategic planning, and fostering sustainable, vibrant communities.

Property marketing 2
Apr 15, 2023

Using data to improve property marketing

Learn strategies to enhance marketing effectiveness, optimize performance, and drive success in urban development projects.

Conversion 1
Apr 8, 2023

What counts as a conversion in property marketing?

Exploring the concept of conversions in digital marketing, delving into diverse perspectives and emphasizing the importance of defining and measuring meaningful actions for effective campaign evaluation.

Nurturing 3
Apr 1, 2023

The better way to nurture property leads

Highlighting the necessity of a company-wide commitment to transformation, emphasizing collaboration and shared goals for successful and sustainable urban development initiatives.

PM burnout
Mar 25, 2023

A Multifamily Problem: Property Manager Burnouts

New York City updated the iconic "I ❤️ NY" logo to "We ❤️ NY," symbolizing a resilient bond post-COVID-19. Meanwhile, property managers face burnout with diverse expectations, emphasizing the need for specialized teams to enhance property management and tenant satisfaction.

Carvana 1
Mar 18, 2023

What Multifamily Can Learn from Carvana

Exploring lessons for the multifamily industry from Carvana's approach, emphasizing the potential benefits of transparency and low-touch experiences for renters. 

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